DILEMMA: ETHICAL
Yay! My new watch arrived! But should I wear it? Yes, I'm stuck in an ethical dilemma.
As a certified veterinary nurse, I am required to fulfill 12 continuing education credits a year. Usually that means attending expensive workshops or lectures. But luckily for me, Purina Pet Food and Merial (they make vaccines) offer a few online modules. I was able to fufill my credits by taking four nutrition courses offered by Purina.
Now, we did not have nutrition courses in vet tech school, which made me livid. So I studied veterinary nutrition on my own. Extensively.
Purina did send a rep to our school to do a little workshop for us. I spent the question period drilling the poor rep about sleezy nutrition tricks in the pet food industry. He ducked the questions well.
Which is why I was not surprised when the four online Purina nutrition "classes" vehemently defended by-products, wheat, other unnecessary grains and shoddy labeling practices. Don't get me wrong, folks. Both the workshop and the modules were, in addition to being free, friendly, thorough and scientifically sound for the most part. But the blatant self-promotion was nauseating. Like I said, none of that surprised me.
What did surprise me, though, were the bennies. Yes, Purina actually gave away gifts to technicians who took these modules. Very generous gifts. For completing the four free modules, I received a watch, a travel mug, travel lunchbox and a backpack. All very nice. This is most certainly not the first time I have gotten such bennies as a tech. In the vet clinics whenever a rep from a vaccine or vet equipment company came, we would get things like scrubs that said "Advantage" on them.
Now, it's nice, but WTF? Am I really supposed to be in the room with a client, saying, "Okay, Ms. Smith. Here's how you use this product. This will get rid of Fluffy's fleas. It's a good product" while leaning over her with my scrub top that screams, "ADVANTAGE!" Yes, Advantage is good for fleas. Since it is a pesticide I encourage people (at least with cats) to use it once, then keep them indoors. But how is Ms. Smith supposed to react when we charge her an arm and a leg for this product, while the techs look like walking billboards for their product? Disgusting.
And I don't mind telling you, I have a sleeping disorder. Four years ago I saw a specialist, hoping he could prescribe some medicine for me. I got a really odd vibe from this guy. And he sat there with his Seroquel tote bag, sipping out of a Seroquel mug, and yes, suggesting that I should try Seroquel. For those who don't know, they prescribe this stuff to schizophrenics too. I told him that I preferred Restoril, or would even try non-drug methods. But he kept shoving the Seroquel at me. So shameless.
To top it all off, Purina made their product part of the module exams. Each module has a test at the end. In order to pass the "class" I had to answer hundreds of questions having to do with each lesson. Most of them were legit; but there were at least 30 questions where three of the multiple-choices were generic food choices, and one was a Purina product. Well that was easy, the correct answer was ALWAYS a Purina product. When they asked for feedback at the end, they would ask "what could we have done better"? I answered them with something like, "Maybe you could tell the truth about how corn can cause diabetes in cats".
So there you have it, I'm "stuck" with a gorgeous watch, mug, backpack and lunch bag. I would love nothing more than to bring them to grad school with me and make use of them; otherwise I will at least have to indeed buy a lunch bag and new backpack. But I strongly disagree with Purina's use of wheat gluten, corn and by-products, among other things, in their pet food. And to top it all off, I would NEVER feed it to my pets, not even my strays. So what do I do? Maybe I should donate them.
Comments
Here's what I'd do, because I'm completely mental: I'd take some nice sharpies and draw on the imprints. The watch? Dunno. The lunch pack and mug? Abso-smurfing-lutely!!
I'd have a BALL with filling in the neat boxes that make up a Purina logo. "M-A-Y-A," your graduation date "2-0-0-7," and "SAVE THE BUMBLEBEES" or whatever. It's even better to draw the bumblebee rather than writing it out (you get bonus points for creativity).
How about your favourite vet's ph. #? That way YOU are displaying/ advertising something that will catch the eye of passers-by. The "checker-board-square" is practically generic for farm/ animal products and they'll see the vet's # and be able to inquire for more info from you!
Ah - that's cool. I hadn't thought of it that way. Good acts do cycle around eventually. ;) Very nice.
I'm in the Deface The Scwag camp. You can certainly USE the item (its already made) without ENDORSING the product. Especially with the creative use of markers and stickers.
I think you should have a before-and-after post with what you come up with!
MT :) Yes I LOVE "save the bumblebees"!! Great idea. I gotta find me some stickers, sister. ;)
Thank you guys for the ideas. The watch logo is actually so tiny it can't really be seen. I'll have to experiment. I'll probably donate the watch at least, I have two Jaques Cousteau watches that will last a lifetime, and are waterproof....
Why should you be embarassed? Purina has one of the sneakiest and most convincing campaigns out there. I'm just a vet tech and look how aggressive they are in trying to get me to push their product. It's unbeleiveable. There's no way anyone not in the vet profession could know how deceptive they are.
Let me think about the food issue thing, my first reaction is to say that Wellness has the best food out there. But they're changing just a bit, plus which I specialize in cats so I'd have to research the dog food issue a bit. Wellness does make an allergy food for dogs. Their website is wonderful because it explains EVERY ingredient in great detail.
Let me give you links:
http://www.oldmotherhubbard.com/wellness/
Yeah and check out the ingredients dictionary. Also,
http://www.api4animals.org/facts?p=359&more=1
Really good info.
I'm also supposed to say, don't switch food without speaking to your vet. That falls under the heading of "covering my butt", but seriously they can get bloody diarrhea plus there may be medical things with your pets that I can't see so your vet really should give you the go ahead 1st. More tomorrow. ;)
This is interesting. Nothing wrong with using lovely products like the ones they gave you, for the most part they won't be seen by clients. If you would like, however...I have a nice insulated lunch bag from Duke Unversity that I got for Nurses week. I keep thinking I am going to use it, but actually I never do, be happy to mail it off to you, tho I don't know you at all, but I'm going to add you to my happy neighbourhood if you don't mind....
Unlike the scrubs, these items you won't have to use in front of clients. Of course, putting a patch from your school over the Purina Logo is not a bad idea anyway...
That's actually reassuring to hear. I would like to just USE the dumb things without overthinking it all the time. But after the food recall plus being a vet tech I just let unethical practices get under my skin too much.
I like the idea of just putting patches over the logos. I did the same thing with an Ortho back pack I got. (I, as a young girl, wasn't about to be a walking advertisement for birth control in a small, conservative town.) People just looked at all the patches and thought I was artsy,